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Wowcher
Project type
Product imagery, Social Media, Animation, Press adverts
Wowcher is an e-commerce platform offering discounted deals on products and experiences.
Whilst working at Wowcher I created promotional imagery of consumer products through photoshoots and retouching photos. These images would highlight product features and benefits to encourage customer conversion rate.
High performing deals would be selected to feature on social media and I regularly created animation to promote products to consumers. Some of the partner brands from these deals would also chose to have extra promotions such as website takeovers, with their branding on the background of the website and top banners.
I created press advertisements for the Metro to encourage customers to subscribe and purchase deals. These were a series of adverts, with a different theme for each week.
